You are tasked with organizing a large-scale event. Whether it’s in an urban setting or a wide-open field, your challenge is to keep attendees safe and secure. Here are some tips to ensure attendees feel protected without making them feel unwelcome.
- Make sure your event has a perimeter that establishes who comes in and who stays out
- Use fencing, personnel in key areas or a mix of both to establish the event boundaries
- Work hand in hand with local authorities and agencies. Make sure you give them as much information as possible so they can handle their jobs more efficiently and make sure you provide them with accurate and honest information. This will help them help you to create a safe and welcoming environment for your attendees
- Ensure you have put in place a chain of command in advance of the event to avoid confusion and misinterpretation on the day of the event.
- Make sure everyone, event staff, volunteers, suppliers, police, security etc. know the goals of the event. This will help you work seamlessly and negotiate important concessions if everyone works in tandem.
- Train your security staff on the critical information they need to know to keep the event safe but also ensure they are part of ensuring a pleasant experience for attendees and guests and are there to be helpful.
- Make sure you consider and plan in advance for both major threats to an event like terrorism or natural disasters as well as everyday security issues like dealing with separated children
- Provide a medical support team and even an onsite medical tent
- Use technology to help you secure your perimeter. RFID-enabled wristbands can scan attendees as they enter and exit to counter counterfeiting and general mischief. A bonus of the R.F.I.D. bands is the ability to track data on attendees and their behavior. Valuable information for planning for your next big event.
This post was based on the article Safe and Sound in BizBash Magazine, Spring 2015